Rich Diviney
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Leading Superheroes: The 5 Secrets to High Performing Teams
“Your skills aren’t necessarily important. What matters more are your attributes.”
- Rich Diviney
Rich Diviney is a bestselling author, leadership & human performance expert, and retired Navy SEAL commander. In a career spanning more than twenty years, he completed more than thirteen overseas deployments. As the officer in charge of training for a specialized command, Rich was intimately involved in an extremely specialized SEAL selection process, which pared down a group of exceptional candidates to a small cadre of the most elite optimal performers.
Diviney also spearheaded the creation of a directorate that fused physical, mental, and emotional disciplines. He led his small team to create the first-ever “Mind Gym” that helped special operators train their brains to perform faster, longer, and better in all environments—especially high-stress ones.
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Since retiring from the Navy, Rich has worked as a speaker, facilitator, and consultant with the Chapman & Co. Leadership Institute, Simon Sinek Inc., and is now founder and CEO of The Attributes Inc. Currently, Rich speaks and consults on leadership, high performing teams, assessment & selection, and optimal performance. With his book published in six countries and in six different languages he has worked with thousands of businesses, athletic, and military leaders from organizations such as American Airlines, Meijer Inc., the San Francisco 49ers, Pegasystems, Zoom, and Deloitte.
In January 2021, Rich released his first book. The Attributes. 25 Hidden Drivers of Optimal Performance.
The Attributes
During his twenty years as a Navy officer and SEAL, Rich Diviney was intimately involved in a specialized SEAL selection process, which whittled a group of hundreds of extraordinary candidates down to a handful of the most elite performers.
Diviney was often surprised by which candidates washed out and which succeeded. Some could have all the right skills and still fail, while others he might have initially dismissed would prove to be top performers. The seemingly objective criteria weren’t telling him what he most needed to know: Who would succeed in one of the world’s toughest military assignments?
It is similarly hard to predict success in the real world.
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It happens often enough that underdog students accomplish exceptional achievements while highly skilled, motivated employees fail to meet expectations. Dark-horse companies pull away from the pack while dream teams flush with talent and capital go under. In working with and selecting top special operators for decades, Diviney saw that beneath obvious skills are hidden drivers of performance, surprising core attributes—including cunning, adaptability, courage, even narcissism—that determine how resilient or perseverant we are, how situationally aware and how conscientious. These attributes explain how we perform as individuals and as part of a team.
The same methodology that Diviney used in the military can be applied by anyone in their personal and professional lives, and understanding these attributes can allow readers and their teams to perform optimally, at any time, in any situation.
Diviney defines the core attributes in fresh and practical ways and shares stories from the military, business, sports, relationships, and even parenting to show how understanding your own attributes and those of the people around you can create optimal performance in all areas of your life.
